Number 7. Innovation: "The Wealth of Nations" .
According to the members of the Future Trends Forum (FTF) a company will try to become more innovative for the following reasons: search for competitive advantage, need to differentiate to ensure sustainable growth and wealth generation.
Nowadays the challenge is to innovate in order to create value by doing things differently and also by doing radically new things.
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Publication chapters
- Executive Summary. (40,2 KB - PDF)
- Foreword. (39 KB - PDF)
- Introduction. (32,8 KB - PDF)
- The challenge of innovation. (437 KB - PDF)
- The FTF view on innovation . (138,6 KB - PDF)
Other editions
6 - Energy: The Challenge of Demand
All indications suggest that the current tendency towards unrelenting demand will persist throughout the coming decades, a result of developed nations’ economic growth simultaneously magnified by the increasing prominence of developing nations. According to experts, energy production, like demand, will continue to...
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5 - Nanotechnology: The 21st Century’s Industrial Revolution
The revolution is already ongoing, and the Bankinter Foundation of Innovation publication presents the conclusions of the world’s leading experts on nanotechnology’s possible impacts on the business models.
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Latest publication:
Un mapa para la innovación farmacéutica
En este nuevo escenario, la productividad de la investigación farmacéutica ha descen... Download now (428,4 KB - PDF)
Conferences
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May 26, 2011 - Madrid
Madrid: Internet of things
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