Exprofessor at Harvard Business School
Shoshana Zuboff (born 18 November 1951)[2] is an American author, Harvard professor, social psychologist, philosopher, and scholar.
Zuboff is the author of the books In the Age of the Smart Machine: The Future of Work and Power and The Support Economy: Why Corporations Are Failing Individuals and the Next Episode of Capitalism, co-authored with James Maxmin. The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power, integrates core themes of her research: the Digital Revolution, the evolution of capitalism, the historical emergence of psychological individuality, and the conditions for human development.[2]
Zuboff’s work is the source of many original concepts including “surveillance capitalism“, “instrumentarian power”, “the division of learning in society”, “economies of action”, “the means of behavior modification“, “information civilization”, “computer-mediated work”, the “automate/informate” dialectic, “abstraction of work”, “individualization of consumption” and “the coup from above”.
Categorías de conocimiento
Algorithms that are lightweight and accessible, allowing SMEs and entrepreneurs to apply artificial intelligence without relying on large models or expensive infrastructure. When talking about artificial intelligence, the conversation often revolves around giants like ChatGPT, Gemini or Claude—models with billions of parameters that require powerful data centers and budgets only accessible to large corporations. However, […]
More and more universities and companies are using digital and immersive simulators to prepare executives for crises, ethical dilemmas, or uncertain environments.
Cada vez más universidades y empresas utilizan simuladores digitales e inmersivos para
preparar a directivos ante crisis, dilemas éticos o entornos inciertos.
