Uploading SMBs to the cloud

AI-generated summary

Jotelulu aims to digitize and migrate small Spanish SMEs—representing nearly 90% of the country’s productive fabric—to the cloud through lifelong computing. They have developed a cloud services platform that empowers small IT companies to become cloud providers, enabling them to offer a variety of branded services to their customers with flexible pricing. This platform centralizes sales, technical, administrative, and legal operations, simplifying cloud marketing and management for these IT firms.

Founded in 2010, Jotelulu originated from the desire to ease the workload of system administrators by providing an online platform that enhances work efficiency, access to productive services, and security. Over the past decade, it has expanded its reach to hundreds of organizations across diverse sectors such as ecommerce, retail, construction, consulting, energy, law, and services—helping them solve operational challenges and market their services innovatively.

Recognizing its potential, Jotelulu secured a €1 million investment through a Venture Capital program led by Big Sur Ventures and the Bankinter Innovation Foundation. The funds will support new product launches, enhanced functionalities, improved security, and international expansion into Europe and Latin America. According to Big Sur Ventures, Jotelulu addresses a critical challenge for small IT companies: competitively selling cloud services to micro-SMEs efficiently. This investment underscores a commitment to nurturing high-potential Spanish startups that generate value.

Investment of our Venture Capital program in Jotelulu.

At Jotelulu they aspire to digitize and upload to the cloud the small Spanish SME company (which today represents practically 90% of our productive fabric) through lifelong computing. To do this, they have developed a cloud services platform that helps transform small IT companies into cloud providers, allowing them to offer multiple services to their customers with their own brand and prices. In this way, IT companies can centralize all sales, technical, administrative and legal services for cloud marketing.

The conception of the idea was simple: “make the life of the System Administrator easier”. When Jotelulu was born in 2010, cloud services were a reality but their use was still incipient. That’s why, after testing a couple of platforms for their own management, they decided to create their own, an online platform that would allow the system administrator to improve their way of working, access productive services and increase security in their company. 10 years later, the Jotelulu platform does the same but for hundreds of organizations from various sectors (ecommerce, retail, construction, consulting, energy, law, services) that see in Jotelulu the solution to many of their problems as well as a new way of marketing their own services.

This is what has managed to capture the attention of our Venture Capital investment program, which together with our partner Big Sur Ventures, have invested 1 million Euros that Jotelulu will allocate to launch new products , increase the number of functionalities, seek excellence in security and start internationalization in Europe and LATAM.
José Miguel Herrero, Founding Partner of Big Sur Ventures highlights that “Jotelulu solves a fundamental problem that small IT companies have been facing for several years: how to sell cloud services to micro-SMEs while being competitive and efficient”. For the Bankinter Innovation Foundation, supporting Jotelulu confirms our commitment to the Startups program to support and accompany high-potential Spanish startups that are capable of creating value.