President and Strategist at The Business of Aging
Lori Bitter works in strategic consulting, research and development for companies looking to engage with mature consumers in The Business of Aging. She is the past president of the mature consumer division at J Walter Thompson’s: JWT Boom, and also Continuum Crew and Crew Media, and owner of Eons.com.
Lori is one of Next Avenue’s Top 50 Aging Influencers for 2017 and the author of ‘The Grandparent Economy.’ Bitter is interested in the aging of the world’s population, infrastructure needs, public policies and the business response she needs. Lori’s team just launched a three-generation study on the effect of increased longevity. She enjoys talking to consumer groups over 40 and creating “immersive experiences” by understanding their needs, wants, and dreams.
Categorías de conocimiento
Today’s cities are not sustainable, at least not as they are being designed and used. In fact, over the last decades, urban sprawl and informal settlements have increased, up to a point where 56% of the world’s (urban) population accounts for 66% of energy consumption and 70% of emissions.
Herramientas como las habilidades blandas, la capacidad de comunicación, el uso de la tecnología o el pensamiento crítico son parte del camino hacia un futuro líquido en educación.
Could digital medicine increase our life expectancy? Hopes (without hype) for a promising future.
